Creative thinker and visual communicator

Press

Romina’s Creative Moodboard

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Personal Project - Handmade - Drawing and Styling

This summer I’ve started a personal project, to make a good use of old clothes and bring them back to life.

 
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Design Everyday

I am currently working with a few clients on re-branding projects and this is an example of the visual styling.

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Concept Generation

 

Digital Sketch - Storyboard - Draft Mockup and Ideation

 
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Zed Rooms by Simba - Branding

Now the Zed Rooms site is life simbasleep.com/pages/the-zed-rooms

It was pleasure to be part of the SimbaSleep Design Team and to design the Zed Rooms Branding.
Here is the example of how I began the project. Sketching and experimenting with different lines and shapes. The idea behind the curved ZED was to visualise the sleeping wave into a dynamic and interactive logo mark.

However this image is an example of how I started the project. The shape evolved and changed into a bolder strait logo mark, which communicate better the idea behind the Zed rooms. The aim is to communicate the sleep in literal way.

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